ColA FLaVouREd PesTIcIDE !!

I fail to understand the recent clamor over the pesticide issue concerning cola drinks?? Haven’t Indians of all other global citizens famous for their affection towards other alternative drinks like tea, buttermilk and fruit juices.

We being the novel generation have been hearing horror stories of toilets getting cleaned spick and span by using cola drinks and teeth melting overnight if kept in a cola solution; then why the racket now? Haven’t we as the privileged educated few known about the dreadful effects about consuming cola drinks? Ranging from high calories to obesity and from hyper tension to chronic diabetes, colas have always been a morally banned drink amongst parents all over. I don’t remember any kind of drinks other than Mangola and Energee being sold in my school canteen even 10 years back.

Why blame multinationals?? Being from a socialist and communist background, Indians – politicians and citizens alike have been biased towards Foreign Cos since the initial days of the opening of the economy. Why blame the multinationals when our own babus and government have forced them to put up manufacturing facilities in villages and rural areas to generate employment. Land which has been traditionally occupied under farming practices is obviously high in pesticide content!! Which company would love to add a pesticide in their recipe for a damned cold drink? But how much can they help if the ground water itself is full of unlimited pesticide content. After having known the capacity in which water would be seeped from the available resources for the required production in advance, the government at that time is more concerned over under the table bribes involved at different stages of setting up a manufacturing unit. And then when competition funded NGOs raise a voice, the government awakens and asks the companies to stop depleting the ground water resources.

How much does a Mumbaikar think before drinking the BMC supplied water without filtering or boiling? How much does a Delhitte think before eating a pani puri with water used from god knows where touched with hands put in god knows what? We all keep eating from roadside gaddis and gutter side stalls inspite of seeing flies hovering over these gutters kissing and spitting in our food!!

The entire panorama lands me towards only one conclusion – we all need a push to remove our frustrations on someone or the other from time to time!! Wasn’t the pesticide issue highlighted enough 3 years back, then why are we rousing now over the so called sin that is being committed by the cola companies?? Did the pesticide content just disappear after the media sidelines the issue??

So what is the moral of the story – always think the Vishal way!! Drink only from fountain-pepsi counters as they allegedly make their carbonated liquids using local water resources or add local water to reduce costs!!

KaChaNGgggggggggggg !!!!